Are you too Instagram posts struggling to get the attention they deserve? With constant algorithm changes and a flood of content on the platform, grabbing and keeping your audience interest has become harder than ever. But there is a simple yet powerful trick to increase your views and engagement and that is Instagram carousels. These swipe able multi image posts are one of the most effective ways to keep users engaged for longer giving your content a better chance of being seen by more people.
Everything you need to know about using Instagram carousels to maximize your reach in 2025 is written below. From understanding the basics to learning how to create schedules and optimize your carousel posts with actionable strategies to improve your Instagram game.
So are you ready to get more IG likes and skyrocket your engagement? Continue reading.
What is an Instagram Carousel?
An Instagram carousel is a post that allows you to add multiple images or videos in a single upload. Instead of sharing just one picture you can create a slideshow that users swipe through making your content more dynamic and engaging.
Instagram allows up to 10 slides in a carousel giving you plenty of room to showcase your content. Carousels offer a creative way to keep your audience hooked whether telling a story, sharing a tutorial or displaying before and after transformations.
The biggest reason carousels perform so well is that they increase the time users spend on your post because it brings curiosity about what is in the next image. The more time someone interacts with your content the more Instagram algorithm boosts it to a wider audience. And if a follower does not engage with your post the first time Instagram often shows them the next slide later giving you another shot at grabbing their attention.
Carousels is a smart way to work with the algorithm and get your content seen by more people.
Instagram Carousel Sizes and Specs (Updated for 2025)
To make the most of your Instagram carousel posts you need to use the right image and video sizes. It will not grab attention if your content is blurry or cropped wrong.
For images the recommended size is 1080 x 1080 pixels (1:1 square format). You can also use portrait (1080 x 1350 pixels) or landscape (1080 x 566 pixels) formats. Just make sure all your slides have a consistent size to maintain a clean and professional look.
Videos in carousel posts should be 1080 x 1080 pixels with a maximum length of 60 seconds per slide. Keep file sizes under 4GB to ensure smooth uploading.
Remember that Instagram crops your post previews in the feed. If you want to maintain a cohesive look center your main content within the safe zone to avoid important details being cut off. Using high quality visuals will not only make your posts look better but also help you attract more engagement. Trying to build a strong presence then considering strategies like Buy Instagram Followers in Western Australia can also give your content the initial push it needs.
When to Use Instagram Carousels
Not every post needs to be a carousel but there are specific situations where they shine. Sharing a step by step tutorial carousel let you break down complex ideas into easily digestible slides. This makes it easier for your audience to follow along with increasing engagement.
For before and after transformations carousels provide a seamless way to showcase progress. Whether a fitness journey, a room makeover or a product upgrade swiping through the visuals makes the transformation more impactful.
Businesses and influencers often use carousels for product launches and showcases. Instead of cramming all the details into one image you can dedicate each slide to a different feature making it easier for your audience to understand what you are offering.
Storytelling also works incredibly well with carousels. If you want to share a personal journey or an in depth brand message multiple slides allow you to take your audience on a journey keeping them engaged longer. If you have a lot to say or show carousels are your best friend. They keep users interacting with your post longer which increases your chances of getting more IG likes and better reach.
How to Create a Carousel Post on Instagram
Creating an Instagram carousel is simple but to make it effective you need to do more than just upload multiple pictures.
First open Instagram and tap the + button to create a new post. Select multiple photos or videos by tapping “Select Multiple” and choosing up to 10 slides. Arrange them in the order you want them to appear.
Your first slide is the most important because it determines whether people will swipe or scroll past. Choose an eye catching image or a bold text overlay to grab attention instantly.
For captions keep them engaging but concise. Write in a way that encourages your audience to swipe through. Ask a question, tell a short story or tease what is coming next.
Do not forget to add a call to action at the end. Ask your audience to swipe a comment or save the post for later. This boosts engagement signaling to Instagram algorithm that your post deserves more visibility. Once you are happy with your carousel, hit Post and you are done!
How to Schedule Instagram Carousel Posts (Desktop and Mobile)
Scheduling your carousels can save time and help you stay consistent with your content strategy.
For desktop users Meta Business Suite is the easiest way to schedule carousels. Upload your images, arrange them in order, add captions and choose a date and time for the post to go live.
If you prefer using third party tools apps like Later, Buffer and Hootsuite allow you to plan and automate carousel posts directly from your phone. Just upload your content, set your posting schedule and let the tool handle the rest.
Scheduled posts ensure your content goes live at peak engagement times increasing the chances of more views and interactions.
06 Best Ways to Use Instagram Carousel Posts
Hook Viewers with a Strong First Slide
Your first slide should grab attention instantly. Use vibrant colors, bold text or a compelling question to make users want to swipe.
Tell a Story That Keeps Users Swiping
Break your content into bite sized engaging slides. Whether a tutorial, a transformation or a brand story, storytelling keeps users hooked.
Use a Mix of Images and Videos
A combination of images and videos makes your carousels more dynamic. Videos add movement keeping users engaged for longer.
Add Interactive Elements
Encourage users to comment by asking questions or using slides to build suspense. The more interactions the better your post performs.
Include a Clear Call to Action (CTA)
Every carousel should have a purpose whether directing users to your website, saving the post or sharing it with others.
Leverage Carousel Ads for More Reach
Boosting carousel posts as ads can help you reach a wider audience. Since carousels naturally drive engagement they make effective ad formats.
FAQs About Instagram Carousels
- Do Instagram carousels get more engagement than regular posts?
Yes! Carousels tend to get higher engagement because they encourage users to spend more time interacting with your content. The more they swipe the better the algorithm favors your post. - How many slides should I use in a carousel post?
You can add up to 10 slides but the ideal number is between 5-7. Too few might not fully tell your story while too many might lose audience interest. - Can I edit a carousel post after publishing?
You can edit the caption and tags but you cannot change the order or add/remove slides after posting. Make sure everything is perfect before publishing. - Do carousels work better with images or videos?
A mix of both tends to perform best. Videos keep users engaged longer while images are easier to swipe through. - What’s the best time to post a carousel on Instagram?
Post when your audience is most active. Generally evenings and weekends see higher engagement but check your Instagram Insights for your best time slots.
